SCOTTISH SQUASH – COMMERCIAL CASE STUDY
COMMERCIAL – PARTNERSHIP ADVISORY & SALES
Scottish Squash has recently embarked on a transformative journey to deliver inclusivity, opportunity and growth pervading all aspects of the sport. Four years into a ten-year strategy, Scottish Squash have made significant progress towards their mission statement of raising the profile of squash as a prominent and recognisable sport across the country.
Our Consultant was engaged to source partners for Scottish Squash’s two flagship events, The Scottish Squash Open (Inverness) and European Masters Championships (Edinburgh). Realising the potential of Scottish Squash’s other assets, we have now created a comprehensive commercial structure based on key pillars of their strategic plan, to support projects across the entire governing body.
Having created sales collateral and conducted exhaustive market analysis and prospect identification, we are currently at market and are in advanced negotiations with high-profile brands to become partners of Scottish Squash.
To find out more about how we can help you achieve your commercial ambitions, submit a contact form here.