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Sports X

Wew

WEST HAM UNITED – TALENT CASE STUDY

TALENT – MARKETING LEAD

Sports X was engaged by West Ham to hire a Marketing Lead to take full ownership of all marketing activities; devising campaign creation and execution against all key business streams including ticketing, retail, corporate sales, and partnership activation. Along with events and matchday management, including all fan engagement activities.

Sports X proactively headhunted talent from within the industry in order to secure the Club the best candidates to interview. Ultimately leading to the hire of an industry award winning Head of Marketing with extensive experience working in the Scottish Premier League.

“The relationship we built when I was job hunting meant it was a no brainer to appoint Jon when it came to looking for new staff myself. The quality of candidate he has subsequently put forward has always been strong and I’m delighted with a number of hires we’ve been able to make through Jon and Sports X”

Graeme Ford – Head of Content. Marketing & Digital

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