Markting eSports

Head of Marketing and Community

Back to job search

Head of Marketing and Community

  • Location:

    London

  • Sector:

    Technology & Innovation

  • Job type:

    Permanent

  • Salary:

    £30000 to £40000

  • Job ref:

    SportsxJB7

  • Published:

    7 days ago

  • Expiry date:

    2021-02-09

​Sports X are delighted to be supporting LDN UTD, the first UK esports organisation to unite with social responsibility in their search for a Head of Marketing and Community. They are the org that gives a sh*t and are looking for someone who aligns with their values and wants to continue the positive trajectory of LDN UTD.

About:

LDN UTD are the org for esports, gaming fans and content creators who believe that gaming can and should be a platform for something greater. They develop incredible players from all backgrounds and offer them a platform to play at their best. Meanwhile, using their profile and position in the esports community to raise awareness and funds around the most important issues in the world today. To date, they have addressed knife crime in LDN, isolation as a result of lockdown and racism, participation in sport, nutrition, and diversity. This is just the beginning. 

In the past 12 months LDN UTD have partnered with Yop, the Mayor of London, Twitch, Chipotle, Logitech G, Bio-Synergy, Low Cost Glasses and DLA Piper to develop the business. They have held events in Fortnite, Rocket League, Apex Legends, FIFA and League of Legends and worked with grime artist P-Money, YouTuber Joel “JMX” Morris and boxer Isaac Chamberlain. The future only looks brighter.

LDN UTD’s founding team has a wealth of experience in gaming, esports, legal, tech and sponsorship.

The role:

LDN UTD requires a Head of Marketing and Community who can help support the team to grow the business and achieve its potential. This is a role reporting directly to the CEO who requires an extremely motivated and organised all-rounder. Someone who rolls up their sleeves, take on responsibility, and is prepared to help out within the wider business. Dissatisfied with the status quo, you’ll always look for where things can improve. 

You will devise the planning and implementation of LDN UTD’s marketing strategy to enhance the overall brand image, sponsor appeal, and build out a community. 

Move fast. Speak up. Decide and own. Drive change. Exceed the job description. Be someone who understands the opportunity of working at a rapidly growing start-up, but also how hard you have to work to make that a success!

In this role your primary role will be to engage, broaden and monetise the community as well as:

  • Lead marketing efforts and content strategy across key communication platforms, focusing on awareness, brand and community building

  • Identify market opportunities, develop and implement strategies to build and strengthen the base of existing and new partners

  • Coordinate with internal and external parties to ensure excellent execution of marketing initiatives

  • Act as project manager of ad hoc projects to develop, supervise and monitor the execution of marketing or membership programs and production of marketing tools with related parties or agencies

  • Bring in and implement new concepts of marketing campaigns and PR events in line with the brand’s image

  • Devise a marketing strategy for a monetisable membership campaign to commence

Key Qualifications:

  • 4 years or above experience in marketing of which 2 years at managerial level. Experience in esports and gaming industry will be an advantage

  • Experience of working in a fast-paced environment and start-up is preferable

  • Strong Marketing copy writing and editing skills

  • High level of strategic thinking and project management skills

  • Proactive, self-motivated, responsible and a good team player with excellent communication and presentation skills

  • Strong analytical skills and futuristic vision as well as well-rounded business understanding

  • Proficient in PC knowledge in G-Suite, Microsoft Office, Power Point, Excel and Hubspot (or similar tracking tool).

Education:

  • Bachelor Degree in Business Admin or Marketing.

Benefits:

  • Join a fast moving industry and be at the centre of a leading organisation that is going places!

  • High impact position with autonomy to shape the business model.

  • Work in a high calibre team in a fun, flexible working environment based in central London.

  • EMI package.

If this sounds like a match we’d love to hear from you. Reach out to jon@sportsxconsulting.com or apply via LinkedIn. Please include anything you feel is important and will help you stand out.

“All qualified applicants will receive consideration for employment without regard to race, sex, colour, religion, sexual orientation, gender identity, national origin, protected veteran status, or on the basis of disability.”

Compensation:

  • Salary range is 30,000 - 40,000k