

Jon Carey
Co-Founder


Oni Rugut
Co-Founder


Harbir Guram
Technology Adviser


Tom Greenwood
Commercial Consultant
After graduating from university, where I studied one of my major passions in life, Ancient History, I decided to follow my other passion, sports. Having both played and watched a variety of sports throughout my life, sporting values have become seminal to my personality and I have grown to appreciate the many benefits sport can offer both on a personal and community-wide level.
No matter your individual circumstances, whether you’re a player or spectator, novice or seasoned veteran, located in the southern or northern hemisphere, sport is an inclusive and diverse sanctuary that maintains a unique position of social and cultural significance across the world. Sport is a truly universal language, and I am driven to support its growth and development in any way I can.
With over 2 years of professional experience, conducting fundraising campaigns from start to finish in the asset management and sports industries, I have a passion for problem solving by finding genuine synergies and connecting suitable brands with rights holders. With a varied skillset and committed work ethic, I bring a similar dogged attitude to my profession as I do to my Saturday morning rugby matches. In work, as is the case in sport, there is always a solution to the Gordian Knot.


Scot Jeffers
Consultant
Originally from Northern Ireland, with a significant amount of time spent living in and experiencing the amazing cities of Edinburgh and Cork, I have been fortunate to have been able to travel much further afield, initially through playing sport and then whilst working with professional and international sports teams and their partner sports apparel brands.
Sport has always played a huge part in my life, from instilling the base values of respect, teamwork, hard work and the understanding that its always more than just a game. Sport means so much to people around the world and it has the ability to transcend nationalities, cultures and cross barriers that are placed into the path; and often like in life it is the determined efforts of a collection of individuals that produce something greater. I am fascinated by high performance and the synergies between sport, business and life, and with my academic background in psychology I am always learning and continually developing my own understanding and skills.
I have been fortunate to experience working with some great brands and organisations and I have built 15 years of experience in brand management, licensed business, commercial and business operations. My key personal traits are being very focused, resourceful and maintaining a growth mindset, always considering the ways and means of achieving the next few %.


Yasmin Carey
Content Creator
My main role here at Sports X is to create content; I love taking and editing photographs as well as writing relevant and helpful articles that actually add value! Being a British expat mum living and working abroad means that I wholeheartedly understand the considerations and commitments when it comes to making a job move… Whether it’s on home turf or further afield. I’m able to offer honest and practical advice from first hand experience.